Roam

How Roam’s Virtual HQ Could Help Remote & Hybrid Teams Work (and Chat) Like They’re in the Same Room

Roam bills itself as the “Office of the Future”—a browser‑based headquarters where people and AIs sit side‑by‑side. Imagine Slack, Zoom, Google Meet, and an AI executive assistant all rolled into one tidy floor‑plan. Drop in on colleagues, fire up a quick huddle, let the built‑in On‑It assistant schedule follow‑ups, and walk away with auto‑generated meeting summaries—no context‑switching, no juggling tabs.

Need help setting up Roam for your team? Start today →

What is Roam?

Simple description. Roam is a cloud‑based “virtual headquarters” that combines a real‑time office map, drop‑in video/audio rooms, group chat, calendar scheduling, AI meeting summaries, and a company‑wide AI called On‑It. The software is delivered as a downloadable desktop and mobile app plus a web client, and it slots neatly into Google Workspace or Microsoft 365.

Target audience. Remote‑first startups, hybrid service agencies, distributed SaaS companies, executive assistants, and ops teams who want presence + meetings + AI all in one place.

Core capabilities. Virtual office map, presence indicators, drag‑to‑join video calls, screen share and whiteboards, calendar and scheduling links, AI meeting summaries, meeting analytics, and the customizable On‑It assistant that can observe activity, schedule meetings, send follow‑ups, and reference company playbooks.

Potential Benefits for SMBs

• Faster, shorter meetings. Turn next week’s 60‑minute call into a 5‑minute hallway chat—just drag your avatar onto a teammate and talk.

• Fewer tabs, fewer headaches. Video, chat, docs, and scheduling happen in one UI, so reps aren’t flipping between Slack, Zoom, and Google Calendar.

• Built‑in AI assistant. On‑It observes busy calendars, books slots that actually work for everyone, and emails clean recap notes right after the call.

• Culture you can feel. See who’s “in,” what music they’re listening to, and spark spontaneous conversations that mimic office serendipity.

• Predictable pricing. One “Super Bundle” (~US $18.88 per active member) covers every feature—no add‑ons or per‑minute metering.

Real Use Cases

Use Case: Calendar‑free scheduling — The Cal.com team integrated Roam’s scheduling links so guests can jump straight from booking to a live video room without installing anything. Read the write‑up →

Use Case: Meeting‑time slashers — In a Fortune interview, Roam’s founders describe early customers cutting total meeting hours by double digits after moving stand‑ups and check‑ins into quick drop‑ins. Read the interview →

Use Case: AI executive assistants at scale — Roam’s new On‑It bot now ships to every user, automatically scheduling, sending follow‑up emails, and summarising meetings. See launch post →

How It Might Fit Into a Workflow

Example stack: Google Calendar → Roam meeting link → On‑It gathers agenda → Video call on Roam → AI summary to Notion & Slack. For impromptu work, drag an Airtable link into a Roam room, brainstorm on the built‑in whiteboard, then assign follow‑ups via On‑It. Roam also supports outbound webhooks, so you can trigger n8n or Zapier flows when a meeting ends or a guest joins.

Pros and Considerations

Strengths

• All‑in‑one presence, chat, and video inside an intuitive floor‑plan UI.

• On‑It assistant handles routine admin and keeps knowledge fresh.

• Flat pricing; no surprise add‑ons.

• Quick setup—download, import calendar, invite team, you’re live.

Watch‑outs

• Bandwidth‑heavy 3D visuals can chug on low‑spec laptops.

• Reliability of AI summaries varies with accents and background noise.

• Requires change‑management: teams must actually “sit” in the HQ for presence to work.

Who Should Explore This Tool

• Remote‑first agencies craving quicker feedback loops.

• Founders who miss “seeing” their team between stand‑ups.

• HR & culture leads searching for ways to recreate hallway chats.

• Ops teams tired of juggling Slack, Zoom, and scheduling apps.

How Aurora Designs Approaches Tools Like Roam

We spin up a private HQ, invite a pilot group, measure meeting length and engagement for a week, and then layer in automations (On‑It + n8n) before rolling out to the entire org. Every proof‑of‑concept includes opt‑in controls and a human‑in‑the‑loop for AI‑generated messages.

Security

Roam uses WebRTC with end‑to‑end encryption for video traffic and stores meeting data on US‑based servers. Calendar data syncs via OAuth, and admins can require SSO or 2FA. While SOC‑2 is in progress, sensitive industries may prefer self‑hosted media servers or strict retention policies.

Frequently Asked Questions

Does Roam require downloads?
Desktop apps are recommended for best performance, but guests can join from any modern browser—no plug‑ins needed.

Can it replace Slack and Zoom?
Many teams use Roam as their primary chat and video layer, but it also plays nicely with Slack alerts and external Zoom invites.

How does the On‑It assistant work?
It watches presence & calendar data, then uses LLMs to draft messages, schedule calls, and summarise meetings—admins can tune its knowledge base.

What’s the learning curve?
If you can drag an avatar, you can use Roam. Most teams are comfortable after one onboarding session.

How much does it cost?
The 2025 “Super Bundle” is US $18.88 per month per active member—with a free trial for up to 20 seats.

Final CTA

We’re keeping a close eye on Roam—early adopters report noticeably shorter meetings and a livelier company culture.

If you’re curious whether a virtual HQ could lift your remote team’s productivity, book a free consultation →